Alexander Herti
Founder
In digital marketing since 2020, responsible for more than 150,000 euros in ad spend. Runs first calls and strategy personally.
- Strategy
- Creative strategist
- Performance marketing
- Analytics and reporting
AboutA small team
that picks up the phone itself
BGS was founded in 2020 and works for companies in the German-speaking market. You talk to the people who also work on your campaigns.
2,000+
Meetings booked
50
Clients
10x
Average ROI
90%
Positive ROI
How we work
Better to say no early
than to disappoint late
Cold outreach does not work for every offer. If we see in the first call that the deal size is too small or the audience too narrow, we say so instead of selling a project that will fail.
No annual contracts as leverage
If the work delivers, clients stay voluntarily.
You get numbers, not vibes
The same metrics every week, including the uncomfortable ones.
Accounts and data stay with you
Lists, copy and ad accounts belong to you, even after the engagement ends.
Clear terms from the start
What we take on
The judgement on which route carries your offer and which does not
Cold outreach by email up to the confirmed meeting
Ads and creatives, tested anew every week
Website and booking flow, built around a single action
Weekly reporting with clear metrics
What we need from you
An offer with a benefit you can evidence
One person who decides and takes the meetings
Approvals within a few days
Access to accounts, calendar and website
Honest feedback from the calls
Who works on your campaign
The work of a campaign is spread across eight seats. Two fixed points of contact, plus six specialists from a circle we have worked with for years.
Lena Voßkamp
Customer Success
First point of contact for running campaigns, reply handling and weekly reporting.
- Customer Success
- Reply handling
- Project management
- Onboarding
Freya Lindsay
Head of design
One visual signature across pages, documents and ads, so everything reads as one piece.
- Design
- Ad creative
Callum Whitfield
Deliverability and cold mail
Domains, warm-up, sending limits, SPF, DKIM and bounce control, so the mail reaches the inbox. More in our piece on deliverability.
- Deliverability
- Sending setup
Sophie Brandtner
Copywriting
Write the sequences and find a separate hook per segment that fits the moment.
- Copy
- Subject lines
Jonas Rehberg
Audience research
Build company lists, map decision makers, verify every address before it is written to.
- Research
- Data quality
Maximilian Ehrhardt
Web development
Offer pages, load time and the booking flow, so the click does not run into nothing.
- Web development
- Tracking
Oliver Ashcroft
CRM and automation
Join campaign, calendar and CRM, so no meeting and no reply gets lost.
- CRM
- Automation
Why a bull
The bull stands for what we do: moving forward, even when it is uncomfortable. That is how we run cold outreach.
What clients write
What clients wrote after working with us. Unabridged, in the order they came in.
“Business Growth Solutions exceeded our expectations. The agency combines strong performance marketing with clever lead generation and modern website building. What impressed me most was the clarity of the strategy and the measurable results, from more qualified leads to a clear rise in revenue. You notice straight away that these are experts who do not just talk, they deliver.”
Pascal Schutter09/2025 “I have run three campaigns with BGS so far and have recommended Mr Herti and his team several times. That speaks for itself. Working together was straightforward, fast, pragmatic, sometimes unconventional, very efficient and in the end very successful for me.”
Stephan Schampaul02/2024 “I can strongly recommend working with Alexander Herti. The selection of potential customers was very accurate, the execution service-minded and efficient. Not least, I am very happy with the value for money and will work with him again in 2024.”
Stefan Schneider01/2024 “I got exactly the right leads put in front of me. Very precise.”
Dr. Frank Winnenbrock11/2023 “With Alexander from BGS you get a contact who listens and can put himself in the client's position. Throughout the time we used his services he was always reachable and responded flexibly and quickly to what we needed.”
Michele Fuhs11/2023 “BGS took the initiative to give us a new marketing tool in the form of email marketing. The promised ROI was exceeded, and we are now rolling the approach out nationally. Campaign management by Mr Herti was very flexible and focused. In short: highly recommended.”
Ralf Heine, TAB-NRW11/2022 “Business Growth Solutions works in a very individual, client-focused way. I have already won a large number of customers through their intelligent lead generation and the number keeps growing. They are also consistently professional and committed to getting clients results as fast as possible.”
Anton L.10/2022 “Innovative, fast and professional. Mr Herti helped us win new customers and mapped the whole process around the client, so that we barely had to put anything in ourselves.”
Rolf Janka10/2022 “Business Growth Solutions and the team advised and supported us in building new sales channels in the German-speaking market, which let us almost triple our monthly order volume. The actual ROI was 4, although 2.5 had been promised.”
David Wagner01/2022
On average 4,3 von 5 stars from 10 client reviews
Our clients
Meetings booked with decision makers at companies like
- NESTLÉ
- BMW
- BOSCH
- FLYERALARM
Let's talk about your next meetings
20 minutes, free and without sales pressure. You get an honest read on whether cold email works for your offer, and what it realistically brings.
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